Brand Details
About Eicher
- Category
- Car
- Country
- India
- Region
- Asia
- Founded
- 1948
- Format
- Transparent PNG
Shown for identification. Eicher and its logo are trademarks of their respective owner.
Brand History
The Eicher Story
Eicher traces its Indian roots to 1948, when the Goodearth Company was established to import and distribute tractors, later partnering with Germany's Eicher tractor firm to begin local manufacturing. Over the decades the group expanded into commercial vehicles and motorcycles, and Eicher Motors became best known as the parent of Royal Enfield, the world's oldest motorcycle brand in continuous production. In 2008 Eicher folded its truck and bus business into VE Commercial Vehicles, a joint venture with Sweden's Volvo Group.
Logo History
Evolution Of The Eicher Logo
Current Lineup
Eicher Motors remains an active Indian manufacturer, producing Royal Enfield motorcycles and building Eicher-branded trucks and buses through the VE Commercial Vehicles joint venture.
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