Brand Details
About Firefly
- Category
- Car
- Country
- China
- Region
- Asia
- Founded
- 2024
- Parent
- NIO
- Format
- Transparent PNG
Shown for identification. Firefly and its logo are trademarks of their respective owner.
Brand History
The Firefly Story
Firefly is a small-car electric brand unveiled by Chinese EV maker NIO in December 2024, conceived as an entry-level marque targeting compact-car buyers in China and Europe. Its first model, a small premium electric hatchback also called Firefly, went on sale in 2025.
Current Lineup
Firefly is in its early rollout phase, selling its compact EV in China while beginning international expansion.
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