
Brand Details
About Li Auto
- Category
- Car
- Country
- China
- Region
- Asia
- Founded
- 2015
- Founder
- Li Xiang
- Headquarters
- Beijing, China
- Format
- Transparent PNG
Shown for identification. Li Auto and its logo are trademarks of their respective owner.
Brand History
The Li Auto Story
Li Auto was founded in 2015 by entrepreneur Li Xiang, previously the founder of the Autohome web portal, to build electric vehicles suited to Chinese charging conditions. Its first model, the Li ONE of 2019, popularized extended-range electric SUVs, and the follow-up L-series made it one of the most profitable of China's new EV makers before it added battery-electric models such as the MEGA minivan.
Logo History
Evolution Of The Li Auto Logo

Model Evolution
Li Auto Through The Years
4 milestone models from 2019 to 2024.
2019Photo: User3204 · CC BY-SA 4.0
2022Photo: Zotyefan · CC BY-SA 4.0
2023Photo: JustAnotherCarDesigner · CC BY-SA 4.0
2024Photo: S5A-0043 · CC BY 4.0
Current Lineup
Li Auto sells extended-range and battery-electric SUVs and MPVs in China, having delivered around half a million vehicles in 2024.
Sales
Approximately 500,000 vehicles in China (2024).
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