Brand Details
About Piaggio
- Category
- Motorbike
- Country
- Italy
- Region
- Europe
- Founded
- 1884
- Founder
- Rinaldo Piaggio
- Headquarters
- Pontedera, Italy
- Format
- Transparent PNG
Shown for identification. Piaggio and its logo are trademarks of their respective owner.
Brand History
The Piaggio Story
Piaggio was founded in Genoa in 1884 by Rinaldo Piaggio, initially producing ship fittings and later railway carriages and aircraft. After its factories were devastated in World War II, the company launched the Vespa scooter in 1946, designed by aeronautical engineer Corradino D'Ascanio, which became a global icon of Italian mobility, joined in 1948 by the three-wheeled Ape. The group later acquired the Aprilia and Moto Guzzi motorcycle brands.
Model Evolution
Piaggio Through The Years
4 milestone models from 1946 to 2006.
1946Photo: No machine-readable author provided. Kylet assumed (based on copyright claims). · CC BY 2.5
1948Photo: Xhienne · CC BY-SA 3.0
1967Photo: Daniele Serena · CC BY-SA 3.0
2006Photo: Ralf Roletschek · GFDL 1.2
Current Lineup
Piaggio Group, based in Pontedera, is Europe's largest scooter and motorcycle maker, producing Vespa and Piaggio scooters, Ape commercial three-wheelers, and Aprilia and Moto Guzzi motorcycles.
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