
Brand Details
About Xiaomi
- Category
- Car
- Country
- China
- Region
- Asia
- Founded
- 2021
- Founder
- Lei Jun
- Headquarters
- Beijing, China
- Parent
- Xiaomi Corporation
- Format
- Transparent PNG
Shown for identification. Xiaomi and its logo are trademarks of their respective owner.
Brand History
The Xiaomi Story
Xiaomi, the Chinese consumer electronics giant founded by Lei Jun, announced its entry into carmaking in 2021 with a pledge to invest around 10 billion US dollars in an EV division. Its first car, the SU7 electric sedan, launched in 2024 to enormous demand, leveraging Xiaomi's smartphone ecosystem and pricing strategy. The follow-up YU7 SUV arrived in 2025, cementing Xiaomi as one of the fastest-scaling new entrants in China's EV market.
Logo History
Evolution Of The Xiaomi Logo

Model Evolution
Xiaomi Through The Years
2 milestone models from 2024 to 2025.
2024Photo: S5A-0043 · CC BY 4.0
2025Photo: Ethan Llamas · CC BY-SA 4.0
Current Lineup
Xiaomi EV sells the SU7 sedan and YU7 SUV in China, with production constrained by demand and international expansion planned.
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