
Brand Details
About Iso
- Category
- Car
- Country
- Italy
- Region
- Europe
- Founded
- 1953
- Founder
- Renzo Rivolta
- Headquarters
- Bresso, Italy (historic)
- Format
- Transparent PNG
Shown for identification. Iso and its logo are trademarks of their respective owner.
Brand History
The Iso Story
Iso began as Isothermos, a Milanese maker of refrigerators and heaters acquired by Renzo Rivolta, and moved into scooters, motorcycles and then microcars. Its 1953 Isetta bubble car achieved worldwide fame after the design was licensed to BMW. In the 1960s the company reinvented itself as Iso Rivolta, building glamorous grand tourers such as the Iso Rivolta GT and the Grifo, which paired Italian styling with American V8 power.
Logo History
Evolution Of The Iso Logo


Model Evolution
Iso Through The Years
4 milestone models from 1953 to 1967.
1953Photo: Mick from Northamptonshire, England · CC BY 2.0
1962Photo: Kevauto · CC BY-SA 4.0
1965Photo: Mr.choppers · CC BY-SA 3.0
1967Photo: Mr.choppers · CC BY-SA 3.0
Current Lineup
Iso ceased car production in 1974 amid the oil crisis and financial difficulties, though the name has occasionally been revived for limited-edition projects.
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