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CARBRANDLOGOS
2017 Arcfox Lite

CarBrandLogos archive · Arcfox · 2017

ArcfoxLite

The Lite — BAIC's tiny EV experiment in urban whimsy.

Discover the story

Photo: Kevauto · CC BY-SA 4.0

A defining chapter in Arcfox history.

Explore the ideas, engineering and context that shaped the Arcfox Lite, then continue into its specifications and place in the marque's lineage.

BJEV Arcfox Lite, rear 8.11.18

01

Origins

Arcfox began life in 2017 with the Lite: a two-seat urban runabout wearing customisable exterior screens and pod styling — BAIC's premium-EV brand testing playful waters before its serious products, at prices that made the whimsy an expensive novelty. City range and kei-scale dimensions suited the sharing and second-car niches the era's planners imagined; actual demand proved thin, and the Lite remained a curiosity while the brand retooled around substantial crossovers. Its interest now is archaeological: evidence of the moment Chinese EV brands experimented freely with what electric cars should even be — screens outside, personality first — before the market voted decisively for range, size and screens inside. The market chose rationality; the Lite remains the charming minority report.

BJEV Arcfox Lite, rear 8.11.18 · Kevauto · CC BY-SA 4.0

The facts that define it.

Produced

2017–2020

Units built

1,674

Body

3-door hatchback
BJEV Arcfox Lite, rear 8.11.18

The Lite, in detail.

Production
2017–2020; 1,674 units sold
Class
Microcar
Body style
3-door hatchback
Layout
RR layout
Transmission
1-speed direct-drive
Assembly
China: Zhenjiang
Manufacturer
Arcfox (BAIC Group)

Badge at launch

Arcfox logo used in 2017

Arcfox, 2017

This is the marque emblem that accompanied the Lite's era. The full identity timeline is documented in the brand archive.

Explore the logo history →