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1970 Hillman Avenger

CarBrandLogos archive · Hillman · 1970

HillmanAvenger

Chrysler-era Hillman's one all-new car — competent, exported, and quietly everywhere.

Discover the story

Photo: TuRbO_J from Adelaide, Australia · CC BY 2.0

A defining chapter in Hillman history.

Explore the ideas, engineering and context that shaped the Hillman Avenger, then continue into its specifications and place in the marque's lineage.

Hillman Avenger 2 door

01

Origins

The Avenger of 1970 was the first car developed wholly under Chrysler's ownership of the old Rootes empire, and the last all-new design to wear the Hillman badge. It was thoroughly rational: a light, roomy saloon and estate on a simple rear-drive platform, with clean coke-bottle styling and running costs pitched directly at Escort and Viva money. It sold solidly at home, and its 'Tiger' performance versions gave it a small sporting footnote. The badge history that followed maps Britain's industrial churn — Avengers became Chryslers in 1976 and Talbots in 1979, while Brazil built it as the Dodge 1800 and Argentina as a Volkswagen. Production ended in 1981. Nothing about the Avenger was remarkable except its adequacy, which, for the collapsing British Chrysler, was remarkable enough.

Hillman Avenger 2 door · Charles01 · CC BY-SA 3.0

The facts that define it.

Produced

1970–1981

Engine

1,248 cc Straight-four engine

Designer

Tim Fry

Body

4-door saloon
Hillman Avenger GL 1970

The Avenger, in detail.

Production
1970–1981; 1973–1981 (Brazil); 1971–1990 (Argentina)
Class
Small family car (C)
Body style
4-door saloon; 5-door estate from 1972; 2-door saloon from 1973
Layout
Front-engine, rear-wheel drive
Engine
1,248 cc Straight-four engine; I4 (1970–1973) ; 1,295 cc I4 (1973–1981) ; 1,498 cc I4 ; 1,598 cc I4 (1973–1981) ; 1,618 cc List of PSA engines#XC; Peugeot XC6 I4 (South Africa) ; 1,798 cc I4 (South America)
Transmission
4-speed manual ; 3-speed automatic ; 4-speed automatic (1974)
Designer
Tim Fry, Roy Axe
Assembly
England: Ryton-on-Dunsmore; Scotland: Linwood; Brazil: São Bernardo do Campo; Iran: Tehran (Iran Khodro); Colombia: Bogotá (GM Colmotores); Argentina: Buenos Aires (Chrysler Argentina); New Zealand: Wellington
Manufacturer
Chrysler Europe (1970–1979); PSA Peugeot Citroën (1979–1981)

Badge at launch

Hillman logo used in 1907

Hillman, 1907

This is the marque emblem that accompanied the Avenger's era. The full identity timeline is documented in the brand archive.

Explore the logo history →

A chapter between icons.