01
Origins
The Smart began with Nicolas Hayek, who had rescued the Swiss watch industry with the Swatch and believed the same logic applied to cars: a small, cheap, fashion-led object with interchangeable coloured parts. He needed a car company. After Volkswagen walked away, Mercedes-Benz took the project on, and the joint venture built a purpose-made factory at Hambach in France, nicknamed Smartville, with suppliers assembling modules on site.
2008 Smart Fortwo Coupe BRABUS 01 · Hatsukari715 · Public domain







