01
Origins
Volvo's first attempt at a sports car, the glassfibre P1900, had been a small disaster, so the second attempt was handled differently. The styling came from Pelle Petterson, then working at Frua in Italy and the son of the engineer behind the PV444 — a connection Volvo initially preferred not to advertise, letting the Italian studio take the credit. The result was a low, curved two-door with a dropped waistline and a fine cabin, one of the few cars of its era that looks better in the metal than in photographs.
1973 Volvo sportwagon









