Brand Details
About Jeep
- Category
- Car
- Country
- United States
- Region
- North America
- Founded
- 1941
- Founder
- Willys-Overland
- Headquarters
- Toledo, Ohio, USA
- Parent
- Stellantis
- Format
- Transparent PNG
Shown for identification. Jeep and its logo are trademarks of their respective owner.
Brand History
The Jeep Story
Jeep was born from the Willys MB military 4x4 of 1941, over 600,000 of which served with Allied forces. The civilian CJ arrived in 1945, creating the off-road vehicle market, and the 1984 Cherokee effectively invented the modern SUV. Passed from Willys to Kaiser, AMC, Chrysler and now Stellantis, Jeep remains one of the world's most recognised brands.
Logo History
Evolution Of The Jeep Logo
1941–1970
Early vehicles wore Willys branding; the round-headlight, seven-slot grille became the brand's true trademark.
1970–present
The simple Jeep wordmark introduced under AMC ownership is still used, alongside the seven-slot grille motif.
Model Evolution
Jeep Through The Years
7 milestone models from 1941 to 2022.
1941Photo: BrokenSphere · CC BY 3.0
1945Photo: David Berry from Rohnert Park CA, USA · CC BY 2.0
1963Photo: Greg Gjerdingen from Willmar, USA · CC BY 2.0
1984Photo: IFCAR · Public domain
1986Photo: Vauxford · CC BY-SA 4.0
1992Photo: Elise240SX · CC BY-SA 4.0
2022Photo: © M 93 · CC BY-SA 3.0 de
Current Lineup
The range includes the Wrangler, Grand Cherokee, Compass, Gladiator pickup and the electric Avenger and Wagoneer S.
Sales
Approximately 1.4 million vehicles worldwide (2023).
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